Can the Super Bowl predict the stock market? The Super Bowl indicator was first introduced in 1978 by sports reporter Leonard Koppett, arguing that a win by a team from the NFC meant the stock market would likely go up that year. The indicator had an impressive success rate of 95% for more than thirty years. More recently, however, the indicator has had a much less convincing track record of predicting market moves, including the last two times that the Kansas City Chiefs won. Kara Murphy describes historical trends and highlights a new variable previously unaccounted for in Leonard Koppett’s analysis in this week’s Money with Murphy.
